| Location |
South Korea |
Regional
Expertise |
Asia |
Industry
Expertise |
Automotive, Medical & Pharma, Electronics, Consumer Products |
| Languages |
Korean, English |
HeonJin is a Global Ambassador located in Seoul, Korea, specializing in market research and consulting. HeonJin has developed experience and expertise in consumer and industrial market research studies and market analysis, distribution analysis, competitor analysis and strategic marketing consultation in Korea and other Asian countries. HeonJin's experience in marketing spans a broad range of industries and products including automobiles, medical and pharmaceutical products, industrial equipment, electric and electronics products, telecommunications, computer/peripherals, detergents, cosmetics, spirits, and food products.
HeonJin’s career includes 18 years of experience in market research, marketing and business planning and 4 years in journalism at the local English daily Korea Herald as a reporter. Clients include many of Fortune’s multinational corporations, world-leading manufacturing and service companies. HeonJin has managed over 500 Asian projects successfully in the past 10 years.
HeonJin has a undergraduate degree in English and an M.B.A. in International Management from Thunderbird — The Garvin School of International Management. HeonJin speaks native Korean and is also fluent in English.
